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It's what you say... and how you say it—that's the POINT—that's persuasive writing.
 

Like any other relationship, selecting a marketing communications writer comes down to two things: Do you like the work they do and can you work with them. Is the writing persuasive? Is the messaging on point? Does it resonate with what you want to say? Is it tailored to your brand?

The best projects are those that ignite the passion for writing. There are great moments when client engagements are inspiring and bring out the best—motivating clients to share their satisfaction about the high-quality, original work MCPS delivers, with comments like, “You hit a homerun.” These portfolio samples represent compelling work—innovative, persuasive writing & marketing communications solutions that successfully hit the mark.

Working behind the scenes provides opportunities to create proprietary and confidential materials that cannot be included in the online MCPS portfolio. These special projects include Brand Messaging Platforms, Value Propositions, Brand Books, Corporate Identity Systems, Sales Tools, Value Messaging Guides, Top-Tier Client Campaigns, and Internal Communications. MCPS brings broad-and-deep writing expertise to the table in all types of communications, in all media channels for a wide spectrum of industries—always delivering innovative, persuasive Messaging with a Point.

 
 
 
 
Brand messaging

Branding case in point

Branding case corp overview

Branding case advertorial

Branding case web site
 
Corporate identity

Corporate identity case in point

Corporate identity case campaign overview

Corporate identity case brand book

Corporate identity case corp identity system
 
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